Kaiping Jenor Sanitary Ware Co., Ltd
The future development trend of shower room market
  • Date:2019-06-12
  • Read:1503
The future development trend of shower room market, consumer groups will change in the future, the new growth point in the vast rural and second-tier cities.

(1) People's consumption concept of shower property and consumer groups are changing
Shower property has changed from luxury bathroom products (massage cylinder, steam room) to practical demand. Consumers need fast, water-saving, time-saving and space-saving in the use process. Therefore, in recent years, shower real estate products have become popular, and more and more families, whether luxury suites, five-star hotels or ordinary suites, civilian families.
Shower property is increasing at an average rate of 20%-25%. This provides a lot of space for our shower room market.
According to statistics, in the bathroom matching of existing real estate projects, as well as the newly built star-rated hotels, shower real estate products account for more than 80%.

(2) New growth points in the vast rural areas and second-tier cities
With the process of urbanization in rural areas required by the state, more and more farmers will become urban residents. The suitable shower room will become their important choice. Their consumption capacity will gradually emerge, improving the living environment and improving the quality of life is becoming an urgent need for urban residents. Therefore, the shower room manufacturers may wish to target the market positioning in the second-tier cities and the vast rural areas, where great achievements can be made.

(3) Strengthen product matching and provide high-quality services
Customers'consumption concept is changing to one-stop bathroom matching
Therefore, we remind manufacturers that if they still fight alone with the single product of shower room as before, it is impossible to be good at themselves and have no long-term foothold. Manufacturers can communicate with each other and join hands with each other. Manufacturers must strengthen the depth and horizontal matching, and use one-stop service to attract customers.

(4) Research and development of products
1. Research and development of high-end products. For some high-end customers, develop high-end products to meet high-end needs.
2. For the sanitary ware of rural and ordinary families, simple products suitable for sale are designed to meet the needs of ordinary families and affordable housing.

(5) Shower property conforms to the national industrial policy
Shower property is a necessity of people's life. The advantages of energy saving, water saving and environmental protection conform to the trend and become the necessities of people's life. At the same time, it conforms to the national industrial policy and should be vigorously developed to meet the market demand.
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