The formation of the market depends on the relationship between the buyer and the seller. In exchange for goods of equal value and use value, the seller gets value, that is, money. The seller gets the use value, that is, the product. In this mutually beneficial and win-win exchange activity, a market has been formed. The same is true of the sanitary ware market. If the dealers want to make better profits, they must fully grasp what kind of products the buyers need, and the buyers are also trying to express their needs and obtain greater profits with limited money. Then, let's take a look at the things that both sides care about. What kind of product the buyer, that is, the consumer needs.
Sometimes, dealers may be confused. Why do I think my product is unique among similar products, but the sales still can't go up? What's the problem? Consumers sometimes go back and forth in the store and think about it over and over again. In the end, they can only return in vain. They must also underestimate why so many products are still not the one I want. What kind of product can hit the pain point of consumers? Behind this, what are those words that can be spoken but have not been spoken out?
1. nice appearance
In the past, household products were almost purely practical. It is to use things well, that is, good products. Now, with the improvement of living standards and people's requirements for the quality of life, only usable things are not so easy to capture the hearts of consumers, which does not mean that consumers have become a blind "appearance Association", but a good-looking appearance really determines consumers' first impression of products to a large extent. Only with a good impression can they have the motivation and motivation to continue to understand. Therefore, when designing products, the dealers should definitely pay attention to the sensory and body feeling.
2. excellent quality
All kinds of products flooded the market. The material market has already reached a saturation level. In order to obtain more benefits, many unscrupulous businesses do not hesitate to reduce costs to obtain greater black profits. Last year, safety accidents occurred one after another due to the quality problems of sanitary products, which also sounded an alarm for many dealers. Although the essential purpose of doing business is to make money, people's conscience cannot be lost at any time. We should pursue our own profits on the premise of ensuring product quality. To be a qualified businessman is the right business experience.
3. high cost performance
Although the quantity and variety of products seem to have increased, few can give consideration to both quality and price. The consumption of young people seems to be more casual and even impulsive than that of the older generation. However, all consumption is not an irrational whim. In fact, it will still be considered carefully. After all, no matter how many generations rotate after a few years, no amount of money will fall from the sky. It is bound to be easier to stand out in more products with consideration of price and quality. In fact, the consumption in modern society just looks casual, but in fact, it has more necessary thinking. Impulse consumption is only a minority. Quality and quantity are the key to determining sales and winning consumers' favor.
4. green environmental protection
The fast-paced life brings high quality of life, but it also accelerates the deterioration of the living environment. In recent years, the problem of environmental pollution has always been put on the top of the agenda, but it is too complicated to solve. It is not a time to eliminate the root cause. It is really a tough battle. All industries and enterprises have joined the large queue of environmental protection. Only in this way can we optimize the environmental problems as soon as possible. In particular, environmental protection has long been a social topic. Both men and women, old and young, are more and more concerned about whether their actions or choices will cause environmental burden. Therefore, green sanitary products have gradually become the favorite of the product market. Although I don't know how much this choice can improve the environmental optimization points, I always try my best to make some efforts, and I can be satisfied both mentally and objectively.
5. personalized customization
The rise of the younger generation of consumers has brought such unique but necessary needs as personalization. The material is full and even overflowing. Every time I go to the home shopping mall, there are many kinds of products, which are dazzling enough to see, but the more I see, the more I feel the same, without any special characteristics. Bathroom as an indispensable room in the home, decoration and layout can not be vague. From the general overall style to the detailed bathroom hardware decoration style, it has become the focus of consumers' attention. How to highlight their own personality has become a demand that consumers are destined to consider when buying products.
Customized home furnishings have gradually become the mainstream, and the bathroom market is naturally standing on such a cusp. Only through rapid transformation and personalized bathroom can we keep up with the trend of the times and meet the needs of consumers.
In the final analysis, no matter what kind of evolution and transformation, it is still for consumer satisfaction. Therefore, only by listening to the voice of consumers can we make the most appropriate sanitary products.